Brand: Belmed, Bolivia Advertising Agency: Nexus BBDO, Bolivia Published on 15, Aug, 2020 Continue reading Hanbel Sanitizer – Clean Your ‘Hand History’ Often, Wash Your Hands Now
Coca-cola has launched its first ad since the pandemic began in a touching film that showcases the joy of sharing meals with loved ones. ‘Lost together, we discovered ourselves again,’ narrated by actress Soleil Patterson, ‘And we realised that the … Continue reading Coca-cola Encourages Shared Meals with Loved Ones in First Ad Since the Pandemic
Virtue Worldwide debut campaign for IKEA Europe showcases the retailer’s sustainable items as a happy family starts its day. The ad is running across TV, social media, digital and print in six European countries. This ad appeals to buyers by … Continue reading IKEA – Find A Greener Rhythm: The Power of Positive Anticipation Used in Green Lifestyle Ad
Colour is a powerful communication tool and can be used to trigger emotion, stimulate actions and influence mood. Research suggests that we associate colours with our emotions since emotions and colour vision are both processes of the right hemisphere. More than 85 percent of … Continue reading The Psychology of Colour in Advertising
In case nobody told you, yesterday was the National Boyfriend Day! To get you feeling loved-up, we have prepared a list of top 3 romantic ads in 2017. The following are just a few ads that attracted us and show … Continue reading 3 Romantic Ads to Celebrate the National Boyfriend Day!
© Adshell Waiting for the bus in Sydney and Perth just got much more comfortable – Ikea recently marked the launch of its 2018 catalogue with an outdoor living room display, placing full-size sofas and cabinets in bus shelter across … Continue reading IKEA 2018 Catalogue Launch: Probably the Most Luxurious Bus Shelter in Australia
Japanese advertisements are often being praised for their innovative thinking and creativity. Recently JAL credit card has launched an interesting ad that utilised both the technique of long take and reverses motion, and it went viral on social media. What … Continue reading Japan Airlines JAL Card TV Commercial: The powerful effect of long take & reverse motion
Commercials ads usually only have a short time frame to convey a message to the audience and stereotypes are often used as one of the techniques to sell their story. Therefore, you will see lingerie ads show sexy women revealing … Continue reading Wacoal Thailand ‘My Beautiful Women’: “We Believe Every Woman is Beautiful.”
Arts in Ads 